Thursday , March 4 2021

Victoria's secret is changing direction to recover and overcome the conflict



The Victoria's Secret Secret Underwear will take on New York fashion store manager Tory Burch, with the hope of regaining it and ending with a debate about his vision for women, a subject of strong criticism.

John Mehas, current president of Tory Burch, will be in early 2019 at Jan Singer, whose resignation was announced last week, said L Brands, owner of Victoria's Secret, on Monday.

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"Our first priority is to improve Victoria's secret underwear" Leslie Wexner, Chief Executive Officer of L Brands said.

"Our young leaders are coming up with a new look and they will observe everything – marketing, brand position, talents, property portfolio and cost structure and most importantly (…) added.

This change of address coincides with the publication of inadequate results for the L Brands Group: the third quarter of 2018 showed a net loss of $ 42.8 million against a net profit of 86 million in the same period in 2017, while Victoria & apos; s Secret reported a 2% decrease in sales.

It is also presented at a time when the brand was shaken by a controversy over the selection of models for the flagship annual parade that was recently held in New York and will be released on 2 December all over the world.

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