The statements do not come very soon after Spencer spoke about reviewing the Xbox for Windows 10 application, which is itself limited. It can not handle game updates instantly, such as Steam.
Spencer's promise is, to a certain extent, a comment on Microsoft Store in general. Microsoft has tried to direct Windows users to the store by releasing software exclusively through the channel and even temporarily offering a version of Windows that could only run Store applications, but developers and users have not shrunk to the portal due to its limitations . Why publish a game in the Store that can not do as much as it would be elsewhere? This is an assumption that having an official store is not enough – it also has to offer features that attract both developers and users.