Its beginning the Pau report is given this Saturday, September 18, at the exhibition center. Once used for vaccination throughout the summer, the venue will host concerts, performances and even a temporary farm for this very musical 73rd edition for nine days. The event lasts until September 26, and welcomes well-known artists such as the IAM group, singers Raphaël, Black M, Suzane or Camélia Jordana.
The financial meeting at the beginning of the school year
Apart from being an important cultural moment for the city of Pau, it is also an economic event size. “This is the meeting, the financial return to Pau” insists Thibault Chenevière, deputy head of trade in the city of Pau, and SPL vice-president Palais Beaumont, head of the exhibition center. “It brings together a lot of financial players who have seats in the exhibition center and this is really the key moment to start our business again, especially in a health context that was complicated in terms. Financial”The
The Foire de Pau counts this year 200 exhibitors, compared to 300 normally“A shortcoming that the organizers wanted to make up for by calling the headliners for concerts that make this 2021 edition a” mini festival “, with 20 concerts in nine days. It is the IAM group that opens the ball on Friday, September 17 at 8 p.m. Admission will cost an exceptional 27 euros for tonight, but for the rest of the event, you need 7 euros. There were three days before the concert already 4,000 bookings.
An important budget for the city of Pau
The organizers are waiting around 70,000 visitors, enough to make the cost of creating such an event profitable. If everyone pays € 7 admission, or even a little more with the IAM concert, that suggests they need around € 500,000 in revenue to make Foire de Pau profitable.
Otόχι qu ‘a health card will be requested at the entrance of the exhibition center, which means you must be vaccinated or have a negative covid test.